Writing for Strategic Communication introduces a range of professional and social communication writing methods and techniques. The course offers rhetorical and media-user theories as ethical context to developing skills necessary for strategic communication practice in the public sphere. You will analyse media platforms, online social narratives and interactive audiences, and design communication strategies to engage with and write for targeted audiences via relevant media outlets. Additionally, you will collect a portfolio of your own work which will serve as a valuable resource.
Course detail
- Semester of offer Subject to change
-
- Sunshine Coast: Semester 2
- Moreton Bay: Semester 2
- Online: Semester 2
- Units
- 12.00
- Student contribution band
- Band 4B
- Tuition fee
- 1.4B: Accounting, Business, Law, Economics, Management
- Census date
- Academic Calendar
- Class timetable
- View class timetables for this course
Course outline
View the current course outline for this course
Students enrolled in this course should check the course Canvas site to ensure that they are accessing the most recent approved version of the course outline.